Creative design studio

Let us help you take your brand to the next level

About Us

Aesthetic Attraction is a creative design studio specializing in innovative and dynamic web development. Our studio comprises of talented and experienced industry consultants. We provide quality web design services for small and medium-sized business at affordable prices. Our office is located in Arlington, VA but we work with clients throughout the US and internationally. Our focus is on producing user-focused websites that are effective for our clients. Our approach involves working closely with clients to fully understand their needs and the requirements of their situation.

Guided by passion and creativity, our mission is become the innovative extension of your company’s goals and capabilities by creating successful interactive solutions for your web services needs. Small, agile, and efficient, we take your web obstacles and create engagement solutions. Founded in 2006, we are a consulting company that provides interactive solutions to all. Driven by a simple philosophy to advance our clients’ goals with custom interactive solutions, clients continual commitment to our services strengthen and validated by our mantra to over expectations.

We provide a host of complimentary skill sets and complete technology solutions. Our team also offers an exceptionally qualified organization of highly experienced staff with Design & Web Development expertise supporting systems through innovative technology solutions.

Our Design Process

A Four-Phase Approach to Design Excellence

We believe that good quality design requires more than just creativity. It requires research, analysis and close collaboration with you to reflect your organization’s vision, strengths, messages, and priorities. To ensure that our design aligns with your expectations, we’ve developed a four-phase process to guide us every step of the way.

Discovery
Before any actual creative work begins, we conduct extensive background research. We will meet with you to understand your goals, audience needs, and project expectations. In addition, we will conduct market, customer and competitive research to gather additional insight.
Creative
When our analysis is complete and you are on board with the initial concepts, design work begins. We keep your communication needs and priorities at the core of every design decision – from colors to image selection to font styles. Typically, we explore several different creative approaches before centering in on our main creative ideas. Based on your feedback, we evolve these creative approaches into comprehensive design directions..
Technical
After you select your preferred creative direction, we begin design execution. We work with you to select images and gather copies for the final design pieces. Development begins setup of the hosting account and installation of the website.
Review
After development is complete, we review and test the site. We follow up with you to assess the outcome of the project. We are keen to hear not only your insights on our process and designs but also any feedback you have received from your audiences. If desired, we can work with you to design data-gathering tools – such as customer surveys – to collect insight from your target audiences.